POEMS Tea Atelier
KAEDE Uji Hojicha
KAEDE Uji Hojicha
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KAEDE - Naturally Grown Premium Roasted Matcha Powder
Unlike ordinary hojicha made from mature leaves and stems, KAEDA is crafted from 1st flush Tencha leaves, the same premium, shade-grown base used for our ceremonial matcha. This gives KAEDA its remarkably smooth texture, complex depth, and naturally sweet aroma that sets it apart from typical roasted green teas.
Why You’ll Love KAEDA
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Premium Tencha Base - Made from first-flush Tencha rather than lower-grade leaves or stems, KAEDA delivers a cleaner, rounder cup with layers of warmth and gentle sweetness
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Traditional Roasting - Roasted with precision in small batches, the tea’s grassy notes transform into rich, nutty, and slightly caramelised tones, offering a soothing aroma and satisfying depth
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Naturally Low in Caffeine - The careful roasting process reduces caffeine, making KAEDA a perfect afternoon or evening tea. Comforting like coffee yet without the jitters.
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Pure & Honest - Grown without pesticides, additives, or artificial flavouring. Each batch is roasted, milled, and sealed onsite to preserve its peak freshness and delicate character.
The Craftsmanship Behind KAEDA
Lovingly produced by a fourth-generation family farm in Kyoto, KAEDA embodies the art of transformation. The Tencha leaves are shade-grown for 3 weeks to develop natural sweetness and umami, then gently roasted using time-honoured techniques. This process draws out deep nutty, toasty, and subtly caramelised flavours which reminiscent of coffee or chai, while maintaining a clean, lingering finish.
Every batch is milled and packed immediately after grounding, ensuring that the warmth, aroma, and freshness are captured inside every tin.
Key Features
+ 1st Flush Roasted Uji Matcha
+ Grown in Wazuka, Kyoto, Japan
+ Blended Cultivar
+ Spring Harvest (1st Flush) - May 2025
+ Machine milled
+ Net Weight: 30g (Approx. 15 servings)
+ Packaging: Airtight tin can
FLAVOUR PROFILE
FLAVOUR PROFILE
AROMA
Roasted chestnuts, toasted grains and caramelised sugar
TASTE
Smooth and round, with notes of burnt toffee and a touch of dark chocolate
HOW TO ENJOY IT?
HOW TO ENJOY IT?
Its roasted aroma and deep flavour makes it the best alternative to coffees - its sweet aftertaste and its unmistakable fragrance will brighten up your day
STORAGE TIPS
STORAGE TIPS
To preserve matcha’s vibrant color and flavour, store it in a cool, dry place away from direct sunlight. For optimal quality, enjoy within 1-2 months of opening since colour and aroma naturally fade over time. Refrigeration is not recommended as odours and condensation can compromise quality. A stable, dry environment is the best way to keep your matcha fresh

Super easy to fix a quick cuppa with no worries of sharing it with my teenage daughters knowing it’s low caffeine. Really enjoy the flavour and looking forward to use it for a cold drink in the summer or maybe in baking. Fast delivery and reasonably priced. Cute packaging too.