{"product_id":"uji-matcha-collection-4-expressions-of-uji","title":"Uji Matcha Collection | 4 expressions of Uji","description":"\u003ch2\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eA Masterclass in Uji Matcha\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e4 teas. 1 farm. The full spectrum of what Uji matcha can be.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eFrom the classic depth of ceremonial Uji matcha to creamy, vibrant and deeply roasted expressions.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"\"\u003eThis collection brings together the 4 distinct personalities of our Uji teas, each made from carefully selected 1st flush tencha and crafted to reveal a different side of Japanese tea.\u003c\/p\u003e\n\u003cp\u003eThere is \u003cstrong\u003eKIRI\u003c\/strong\u003e, our expression of the classic Uji profile. \u003cstrong\u003eMATSU\u003c\/strong\u003e, soft, creamy and naturally sweet. \u003cstrong\u003eAOI\u003c\/strong\u003e, created to hold its character in milk. And \u003cstrong\u003eKAEDE\u003c\/strong\u003e, our rare roasted tencha for something warmer and more comforting.\u003c\/p\u003e\n\u003cp\u003eTogether, they offer a simple way to explore just how different matcha can be.\u003c\/p\u003e\n\u003ch4\u003e\n\u003cstrong\u003eWhat’s Inside: \u003c\/strong\u003e\u003cstrong\u003eThe 4 Expressions of Uji\u003c\/strong\u003e\n\u003c\/h4\u003e\n\u003cp class=\"p1\"\u003eEach tin holds 30g of the 1st flush harvest, grown organically on our family farm in Wazuka, Uji.\u003c\/p\u003e\n\u003ch4\u003e1. KIRI\u003c\/h4\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eTHE UJI CLASSIC · Ceremonial Grade · \u003cmeta charset=\"utf-8\"\u003eSingle Cultivar - Okumidori\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eKIRI is our expression of the classic Uji character: aromatic, vegetal and deeply umami-rich.\u003c\/p\u003e\n\u003cp\u003eSmooth and refined, with gentle natural sweetness and a clean finish, it is made for drinking simply as usucha and appreciating the character of the tea itself.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e Fresh green · Deep umami · Refined sweetness\u003cbr\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Traditional matcha \/ Usucha\u003c\/p\u003e\n\u003cp class=\"\"\u003e\u003ca href=\"https:\/\/poemsteaatelier.com.au\/products\/kiri-organic-ceremonial-grade-uji-matcha\" target=\"_blank\"\u003e\u003cspan style=\"color: rgb(43, 0, 255);\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eExplore KIRI →\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch4\u003e2. MATSU\u003c\/h4\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eTHE CREAMY CROWD-PLEASER · Ceremonial Grade\u003cmeta charset=\"utf-8\"\u003e · \u003cmeta charset=\"utf-8\"\u003eSingle Cultivar - Saemidori\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eMATSU is our crowd pleaser, and the reason is in the first sip.\u003c\/p\u003e\n\u003cp\u003eCreamy and mellow, with notes of \u003cstrong\u003emilk chocolate, toasted nuts and mellow sweetness\u003c\/strong\u003e, it is smooth and round with a gentle, clean finish.\u003c\/p\u003e\n\u003cp\u003eAn especially approachable ceremonial matcha for those who enjoy a softer, sweeter expression.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e Milk chocolate · Toasted nuts · Mellow sweetness\u003cbr\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Usucha \/ Everyday matcha\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/poemsteaatelier.com.au\/products\/matsu-organic-ceremonial-grade-uji-matcha\" rel=\"noopener\" target=\"_blank\"\u003e\u003cspan style=\"color: rgb(43, 0, 255);\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eExplore MATSU →\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch4\u003e3. AOI\u003cmeta charset=\"utf-8\"\u003e \u003c\/h4\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eTHE LATTE SPECIALIST · Premium Grade\u003cmeta charset=\"utf-8\"\u003e · \u003cmeta charset=\"utf-8\"\u003eOkumidori \u0026amp; Yabukita 1st Flush Blend\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAOI is created for milk.\u003c\/p\u003e\n\u003cp\u003eIts fuller body and vibrant tea character are designed to remain present when paired with dairy or oat milk, making it our go-to for a proper matcha latte.\u003c\/p\u003e\n\u003cp\u003eBold, fresh and structured without being harsh.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e Vibrant green · Deep umami · Full-bodied\u003cbr\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Matcha latte \/ Iced matcha\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/poemsteaatelier.com.au\/products\/aoi-premium-uji-matcha\" target=\"_blank\" rel=\"noopener\"\u003e\u003cspan style=\"color: rgb(43, 0, 255);\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eExplore AOI →\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch4\u003e4. KAEDE\u003c\/h4\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eTHE RARE ROASTED TENCHA · Hojicha\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1st Flush Tencha · Precision Roasted\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eKAEDE begins with the same quality of first-flush tencha, but takes it in a completely different direction.\u003c\/p\u003e\n\u003cp\u003eThe leaves are carefully roasted to create a warm, deeply aromatic cup with notes of \u003cstrong\u003eroasted chestnut, cocoa and burnt toffee\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eNaturally lower in caffeine than green matcha, KAEDE makes a comforting alternative for the evening.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e Roasted chestnut · Cocoa · Burnt toffee\u003cbr\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Evening \/ Hojicha latte\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/poemsteaatelier.com.au\/products\/kaede-uji-hojicha\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(43, 0, 255);\"\u003e\u003cspan class=\"\"\u003eExplore KAEDE →\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eWhy \u003cmeta charset=\"utf-8\"\u003eYou’ll Love This Collection\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003e4 teas. 4 personalities. 1 origin.\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKIRI: \u003c\/strong\u003eDiscover the classic Uji character\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMATSU\u003c\/strong\u003e: For creamy, mellow sweetness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAOI\u003c\/strong\u003e: Made to shine with milk\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKAEDE\u003c\/strong\u003e: A warm, roasted expression of tencha\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA thoughtful introduction to the range for anyone beginning their matcha journey — and a chance for experienced drinkers to compare different cultivars, blends and roasting styles side by side.\u003c\/p\u003e\n\u003ch3 class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cspan role=\"text\"\u003e\u003cstrong\u003eHOW TO EXPLORE THE COLLECTION\u003c\/strong\u003e\u003c\/span\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eStart with KIRI\u003c\/strong\u003e\u003cbr\u003eTaste it traditionally to experience the classic Uji profile.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThen try MATSU\u003c\/strong\u003e\u003cbr\u003eNotice the softer texture, sweetness and nutty character.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTake AOI to milk\u003c\/strong\u003e\u003cbr\u003eSee how its stronger tea structure holds up in a latte.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFinish with KAEDE\u003c\/strong\u003e\u003cbr\u003eRoasting transforms the same humble tea leaf into something warm, nutty and completely different.\u003c\/p\u003e","brand":"POEMS Tea Atelier","offers":[{"title":"Default Title","offer_id":45948168110124,"sku":"1007","price":162.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0631\/3535\/0828\/files\/UJI_matcha_collection.jpg?v=1786408252","url":"https:\/\/poemsteaatelier.com.au\/products\/uji-matcha-collection-4-expressions-of-uji","provider":"POEMS Tea Atelier","version":"1.0","type":"link"}